Privacy Policy

This Privacy Policy details how we collect, use, disclose, store, and otherwise process your personal information when you visit norelrs.com, browse our collections, complete a transaction, engage with our digital marketing and advertising, contact our customer service team, or otherwise communicate with us.

Please take a moment to review this Privacy Policy thoroughly. By accessing, browsing, or utilizing the Services, you acknowledge the privacy and data practices outlined herein.

1. Personal Information We Collect or Process

Throughout this policy, “personal information” refers to any data that identifies, relates to, describes, or could reasonably be associated with you as an individual. It does not include data that has been permanently de-identified or aggregated such that it cannot identify you.

Depending on your specific interactions with our store, geographical location, consent preferences, and local legal requirements, we may collect and process:

• Contact Information: Your legal name, email address, telephone number, billing address, and destination shipping address.
• Account Details: User credentials (username and encrypted passwords), order preferences, saved addresses, and profile configurations where accounts are activated.
• Transactional Data: Items viewed, cart additions, completed purchases, exchanges, refunds, order history, payment status codes, and official transaction reference IDs.
• Payment Details: Encrypted payment transaction tokens handled strictly via accredited third-party payment gateways. We do not store raw credit card numbers or CVV/CVC security codes on our servers.
• Customer Support Records: Inquiries, email correspondence, uploaded photos, order issue reports, and any voluntary feedback submitted to our service team.
• Device & Technical Identifiers: Operating system, browser type, hardware specifications, IP address, approximate geographical region, internet service provider, and online tracking tokens.
• Store Usage & Browsing Behavior: Pages visited, product search queries, referring website URLs, session duration, shopping cart modifications, and timestamped store clickstream data.
• Marketing, Campaign & Attribution Data: Ad exposure records, promotional interactions, marketing campaign tracking parameters, and conversion tracking IDs where permitted by law.
• Cookie & Consent Preferences: Explicit opt-in/opt-out selections, cookie banner choices, and browser-transmitted privacy signals.

2. Sources of Personal Information

We gather personal data across multiple legitimate touchpoints:

• Directly from You: When you place an order, contact our support team, register for notifications, or submit details via on-site forms.
• Automated Tracking Technologies: Through technical cookies, tracking pixels, scripts, tags, and web server logs as you navigate norelrs.com.
• E-Commerce Platform (Shopify): From our hosted store architecture and integrated platform tools.
• Payment Processors: Verification records and transaction confirmations from trusted payment gateways.
• Logistics & Fulfillment Partners: Tracking status, customs clearance details, and proof-of-delivery records from shipping carriers and freight forwarding partners.
• Analytics & Ad Attribution Networks: Aggregated audience analysis and campaign measurement tools.
• Fraud Mitigation & Risk Services: Identity validation and chargeback protection services to ensure safe commercial transactions.

3. How We Use Your Personal Information

We process personal data only for lawful, transparent, and defined business purposes, including:

• Order Fulfillment & Service Delivery: Processing checkouts, coordinating order packing, arranging international freight, transmitting tracking numbers, and administering customer service.
• Transaction Security & Payments: Confirming settlement, detecting payment anomalies, processing authorized refunds, and managing accounting ledgers.
• Marketing & Performance Attribution: Assessing campaign conversion rates, measuring ad efficacy, tailoring creative content, and delivering promotional updates where you have opted in.
• Platform Analytics & Optimization: Monitoring site traffic trends, studying user journeys, and upgrading store speed, mobile responsiveness, and product discovery.
• Security & Fraud Prevention: Protecting our store against malicious activities, unauthorized access, chargeback fraud, and automated scraping.
• Customer Communication: Answering inquiries, issuing transactional updates (order confirmations, dispatch notices), and providing product care support.
• Legal & Regulatory Compliance: Fulfilling tax reporting, international customs documentation, statutory accounting, and responding to lawful government inquiries.

4. Cookies and Similar Tracking Technologies

NORELRS® and our integrated service partners employ cookies, web beacons, pixels, local storage, and server APIs to optimize your online experience.

These tracking mechanisms allow us to:

• Maintain core website operations and ensure checkout security.
• Retain your selected cart items across pages and sessions.
• Remember your currency, language, and regional preferences.
• Analyze customer engagement patterns to improve our product layout.
• Assess advertising campaign success and attribute sales accurately.

Cookies are grouped into: Strictly Necessary (vital for site operations and always active), Functional, Analytics, and Marketing/Targeting. Where required by applicable jurisdiction, non-essential cookies are only deployed after obtaining your prior affirmative consent. You can modify your preferences at any time via your browser settings or our on-site cookie controls.

5. Advertising, Analytics and AppLovin Disclosure

To evaluate our digital marketing campaigns, understand customer discovery channels, and measure conversions, we work alongside reputable analytics and measurement partners, including AppLovin Corporation (“AppLovin”).

Where activated on our store, AppLovin technologies (such as scripts, tracking pixels, or server-to-server attribution APIs) may collect and process specific interaction data, including:

• IP address and technical device/browser specifications.
• Digital advertising identifiers and online consumer identifiers (where permitted by law).
• Browsing interactions, product page views, and on-site search keywords.
• Cart additions, initiate-checkout milestones, and completed conversion events.
• Ad interaction logs and campaign attribution metrics.
• Coarse geographic location (country, province, or postal code).

AppLovin utilizes this information to analyze advertising delivery, attribute purchase conversions, optimize campaign targeting, and mitigate advertising fraud in accordance with applicable privacy legislation and your privacy preferences. We do not intentionally share sensitive personal categories with AppLovin for marketing purposes.

For comprehensive details regarding AppLovin's data practices, please consult the official  AppLovin Privacy Policy. You can manage or revoke marketing attribution cookies through our site's cookie settings.

6. How We Disclose Personal Information

We do not trade, rent, or sell your personal information. We disclose information strictly on a need-to-know basis to authorized parties who assist our business operations, including:

• Shopify: For hosting, payment infrastructure, and core e-commerce capabilities.
• Payment Gateways & Merchant Banks: To authorize and settle legitimate transactions.
• Logistics, Freight & Warehousing Partners: To print shipping labels, handle customs declarations, and dispatch parcels to your delivery address.
• Customer Service Software Providers: To manage support tickets and correspondence efficiently.
• Ad & Measurement Networks (e.g., AppLovin, Meta, Google): For campaign attribution and ad performance auditing.
• Professional Advisors: Qualified legal counselors, certified accountants, and financial auditors.
• Law Enforcement & Regulatory Authorities: When compelled under valid legal processes, court subpoenas, or binding statutory mandates.

In the event of a business merger, corporate restructuring, asset sale, or acquisition, customer records may be transferred as an operational business asset subject to this Privacy Policy.

7. Our Relationship With Shopify

Our online storefront is powered by Shopify. Shopify processes personal information relating to your store visit and purchases to provide, maintain, secure, and improve Shopify platform services.

Information collected through norelrs.com may be transmitted, processed, and stored across secure Shopify servers and global infrastructure located outside your home country. For detailed insights into Shopify’s compliance with global data standards, please review the  Shopify Consumer Privacy Policy.

8. Targeted Advertising and Your Opt-Out Choices

Under specific regional privacy statutes (such as various U.S. state privacy laws), certain data disclosures for cross-context behavioral advertising may be categorized as a “sale,” “sharing,” or “targeted advertising.”

You have the right to opt out of these advertising practices by:

• Customizing your preferences through our on-site Cookie Preferences panel.
• Declining optional marketing cookies upon entering our store.
• Transmitting a recognized opt-out signal, such as the Global Privacy Control (GPC), via your browser. Where technically detected, our platform honors GPC signals automatically.
• Submitting an opt-out request directly to service@norelrs.com.

9. Marketing Communications

Where you have consented or as permitted by commercial law, we may send email announcements regarding new collection drops, culinary guides, or seasonal store promotions. You can opt out at any time by clicking the “Unsubscribe” link situated in the footer of any marketing email.

Note: Opting out of marketing emails will not stop critical transactional messages regarding your active orders, payment receipts, parcel tracking numbers, or customer service tickets.

10. Third-Party Websites and External Links

Our website may include links to external websites, social platforms, or payment providers. We do not control and are not responsible for the privacy practices, content, or data security policies of third-party domains. We advise reviewing the respective privacy statements of any third-party websites you visit.

11. Children's Privacy

The NORELRS® website and culinary products are intended for adults. We do not deliberately solicit or collect personal information from individuals under the age of majority in their jurisdiction. If you are a parent or guardian and suspect your child has submitted personal data without required consent, please alert us immediately at service@norelrs.com, and we will promptly purge such data.

12. Data Security Measures

We maintain administrative, technical, and physical safeguards designed to defend your personal information against unauthorized access, loss, misuse, or alteration. We enforce HTTPS/TLS encryption across all checkout touchpoints. However, please recognize that no method of transmission over the Internet or digital repository is 100% immune to risk. Please refrain from sending sensitive payment card information or passwords via unencrypted email.

13. Data Retention Periods

We retain personal records only for the duration necessary to satisfy the purposes specified in this policy, including:

• Fulfilling customer orders and honoring product warranty obligations.
• Handling returns, replacements, and dispute settlements.
• Preventing financial fraud and safeguarding system integrity.
• Complying with statutory tax, commercial book-keeping, and legal record-retention mandates.

14. Your Individual Privacy Rights

Subject to local legislation where you reside, you may hold specific legal rights regarding your personal information:

• Right of Access / Knowledge: Request disclosure of what personal data we hold about you and how it is processed.
• Right to Deletion: Request the removal of your personal records, subject to lawful retention exceptions.
• Right to Rectification: Request correction of inaccurate, outdated, or incomplete records.
• Right to Data Portability: Request a structured, commonly used copy of your personal data.
• Right to Restrict or Object: Restrict or object to specific forms of data processing.
• Right to Withdraw Consent: Revoke prior consent at any time without affecting past lawful processing.
• Non-Discrimination: We will never deny services, alter prices, or diminish service quality because you exercise your lawful privacy rights.

To exercise any of these rights, please email our dedicated privacy team at service@norelrs.com. We may require proof of identity to protect your privacy and prevent unauthorized disclosure.

15. Regional Disclosures (EEA, UK & United States)

For EEA and UK Residents: In compliance with the General Data Protection Regulation (GDPR / UK GDPR), we process personal data under specific lawful bases: contractual necessity (fulfilling your order), legitimate business interests (improving services and preventing fraud), compliance with statutory obligations, and your consent (for direct marketing and optional tracking). You retain the right to lodge a formal complaint with your local Data Protection Authority (DPA).

Cross-Border Data Transfers: Because our company, logistics partners, and servers operate globally, your information may be transferred across international borders. We ensure all cross-border transmissions adhere to legally approved safeguards, such as the European Commission's Standard Contractual Clauses (SCCs).

For Residents of U.S. States (e.g., California, Virginia, Colorado): You possess specific state rights regarding access, deletion, correction, and opt-out of data sharing for targeted ads. We honor Global Privacy Control (GPC) signals in accordance with relevant state standards.

16. Policy Updates

We may amend this Privacy Policy periodically to reflect technological changes, new platform integrations, regulatory requirements, or commercial updates. Revisions will take effect immediately upon posting with the updated “Last Updated” date indicated at the top.

17. Contact Us & Legal Entity Information

If you have questions, comments, concerns regarding our privacy practices, or wish to exercise your legal privacy rights, please reach out to us using the official credentials below: